Toyota is by far one of the most anticipated stands at the Johannesburg International Motor Show and in the year 2013, it was not a let down. Toyota is known for creating the world's first mass produced gas/electric hybrid car... the Prius and to add to that impressive feat, Toyota sells more hybrids than all other manufacturers combined.
There are too many points to mention about the Toyota brand which clearly sets it aside from all other competitors in terms of quality, innovativeness and being economical. The reason for Toyota receiving so many global awards, is due to their constant research & development and attention to detail.
Elevator was fortunate enough to run a national campaign for Elizabeth Arden's brand "Justin Bieber - The Key". The response which we experienced from the public was astounding. Being associated with the name "Justin Bieber" was a real pleasure, as the reaction from the consumers was one of excitement and intrigue. Elevator managed to do activations in 5 provinces in South Africa, as well as the country Namibia. On a weekly basis we would have in-store activations at various outlets and the objective was to raise awareness of the brand and to push sales.
From the 22nd – 30th June 2012, Elevator embarked on a National flyer drop activation for Cell C – distributing flyers which promoted their recently launched 99c per minute/ per second billing on International calls. The campaign enables Cell C network holders to make calls to the USA, CHINA, UK, INDIA, AUSTRALIA and PAKISTAN for only 99c per minute.