2013 was a truly memorable year, with the Johannesburg International Motor Show 2013 again attracting the masses from all over the world.
Elevator was fortunate enough to be involved with the premium Lexus brand, which offers "sophistication, performance, safety and refinement - the ideals of contemparary luxury". This set build was always going to be one that would turn heads, with its sleek and classy design housed with the beautiful luxury Lexus vehicles obviously stealing the limelight, matched by the premium appeal of our stunning Lexus promotional models.
This event was a great success and we were able obtain the clients objectives. Our staff went through intensive screening processes before being selected by client to continue with a rigorous training, the result being, well educated premium promotional models becoming Lexus brand custodians.
Please visit: http://Lexus.co.za
Elevator was fortunate enough to run a national campaign for Elizabeth Arden's brand "Justin Bieber - The Key". The response which we experienced from the public was astounding. Being associated with the name "Justin Bieber" was a real pleasure, as the reaction from the consumers was one of excitement and intrigue. Elevator managed to do activations in 5 provinces in South Africa, as well as the country Namibia. On a weekly basis we would have in-store activations at various outlets and the objective was to raise awareness of the brand and to push sales.
From the 22nd – 30th June 2012, Elevator embarked on a National flyer drop activation for Cell C – distributing flyers which promoted their recently launched 99c per minute/ per second billing on International calls. The campaign enables Cell C network holders to make calls to the USA, CHINA, UK, INDIA, AUSTRALIA and PAKISTAN for only 99c per minute.